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Book synopsis

Roland Böttcher belegt die herausragende Bedeutung eines proaktiven Managements informeller Beziehungen im internationalen Steuerungskontext. Multinational corporations are forced by the increasing globalization to coordinate their various operations on the basis of an integrated network management. Roland Böttcher examines the literature on global network approaches. The importance of a pro-active management of informal relationships across national borders is shown by his empirical study.

Book details

Book category Books in English Economics, finance, business & management Business & management International business

• Full title: Global Network Management
• Subtitle: Context, Decision-making, Coordination
• Author: Roland Böttcher
• Language: English
• Binding: Paperback
• Number of pages: 443
• EAN: 9783409120852
• ISBN: 3409120858
• ID: 06800283
• Publisher: Gabler
• Weight: 824 g
• Dimensions: 240 × 170 × 25 mm
• Date of publishing: 28. August 1996

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