Code: 02594165
Well-Designed
by Jon Kolko
In Well-Designed, Kolko - VP at MyEdu and Founder and Director of the Austin Center for Design--shows how deep, meaningful engagement happens when products and services are delivered in an authentic way, when consumers see them le ... more
- Language:
English - Binding: Hardback
- Number of pages: 224
Publisher: Harvard Business Review Press, 2014
- More about this
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Book synopsis
In Well-Designed, Kolko - VP at MyEdu and Founder and Director of the Austin Center for Design--shows how deep, meaningful engagement happens when products and services are delivered in an authentic way, when consumers see them less like manufactured artifacts and more like good friends.
Book details
Book category Books in English Economics, finance, business & management Business & management Business strategy
25.05 €
- Full title: Well-Designed
- Author: Jon Kolko
- Language: English
- Binding: Hardback
- Number of pages: 224
- EAN: 9781625274793
- ISBN: 1625274793
- ID: 02594165
- Publisher: Harvard Business Review Press
- Weight: 524 g
- Dimensions: 245 × 165 × 24 mm
- Date of publishing: 11. November 2014
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