Code: 02657169
Guerilla Marketing
by Jay Conrad Levinson
Based on hundreds of solid ideas that really work, Levinsons philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, he offers a new arsena ... more
- Language:
English - Binding: Paperback
- Number of pages: 386
Publisher: Houghton Mifflin Harcourt, 2007
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Book synopsis
Based on hundreds of solid ideas that really work, Levinsons philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, he offers a new arsenal of weaponry for small-business success in the next century.
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
14.08 €
- Full title: Guerilla Marketing
- Author: Jay Conrad Levinson
- Language: English
- Binding: Paperback
- Number of pages: 386
- EAN: 9780618785919
- ISBN: 0618785914
- ID: 02657169
- Publisher: Houghton Mifflin Harcourt
- Weight: 394 g
- Dimensions: 152 × 227 × 29 mm
- Date of publishing: 05. June 2007
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