Code: 04371436
Referral Engine
by John Jantsch
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. This title offers practical techniques for harnessing the power of referrals to ensure a ste ... more
- Language:
English - Binding: Hardback
- Number of pages: 256
Publisher: Penguin Putnam Inc, 2010
- More about this
26.14 €
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Book synopsis
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. This title offers practical techniques for harnessing the power of referrals to ensure a steady flow of new customers.
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
26.14 €
- Full title: Referral Engine
- Author: John Jantsch
- Language: English
- Binding: Hardback
- Number of pages: 256
- EAN: 9781591843115
- ISBN: 1591843111
- ID: 04371436
- Publisher: Penguin Putnam Inc
- Weight: 440 g
- Dimensions: 152 × 222 × 25 mm
- Date of publishing: 13. May 2010
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