Code: 01783621

European Retail Research

Name: European Retail Research
Brand: Gabler Verlag
SKU: 01783621
Price: 72.32 EUR
Availability: InStock
Author: Peter Schnedlitz
ISBN: 9783834927095

by Peter Schnedlitz, Dirk Morschett, Thomas Rudolph

Language: English
Binding: Paperback
Number of pages: 204
Publisher: Gabler Verlag, 2010
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Book synopsis

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication?s concept.