Code: 04436837
Art of the Pitch
by Peter Coughter
Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop sk ... more
- Language:
English - Binding: Hardback
- Number of pages: 240
Publisher: Palgrave Macmillan, 2012
- More about this
23.79 €
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Book synopsis
Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.A new Advertising Age book showing executives how to win over clients
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
23.79 €
- Full title: Art of the Pitch
- Author: Peter Coughter
- Language: English
- Binding: Hardback
- Number of pages: 240
- EAN: 9780230120518
- ISBN: 0230120512
- ID: 04436837
- Publisher: Palgrave Macmillan
- Weight: 532 g
- Dimensions: 242 × 158 × 19 mm
- Date of publishing: 08. January 2012
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