Code: 08596972
Belonging Experiences
by Jean-Pierre LaCroix
How does a business create strong brand loyalty when there is so much competition for customers' attention and needs? In Belonging Experiences, author Jean-Piere Lacroix explores the trends that impact how consumers connect with ... more
- Language:
English - Binding: Hardback
- Number of pages: 136
Publisher: iUniverse, 2010
- More about this
16.97 €
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Book synopsis
How does a business create strong brand loyalty when there is so much competition for customers' attention and needs? In Belonging Experiences, author Jean-Piere Lacroix explores the trends that impact how consumers connect with products and servic
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
16.97 €
- Full title: Belonging Experiences
- Subtitle: Designing Engaged Brands
- Author: Jean-Pierre LaCroix
- Language: English
- Binding: Hardback
- Number of pages: 136
- EAN: 9781450230506
- ISBN: 9781450230506
- ID: 08596972
- Publisher: iUniverse
- Weight: 308 g
- Dimensions: 216 × 140 × 11 mm
- Date of publishing: 11. June 2010
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