Mohlo by sa vám tiež páčiť

Viac informácií o knihe Advances in Business and Management Forecasting

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

Nákupom získate 459 bodov

Anotácia knihy

This volume is part of a blind refereed serial publication published on an annual basis. The objective of this research annual is to present studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making (an accurate, robust forecast is critical to effective decision making). It is the hope and direction of the research annual to become an applications- and practitioner-oriented publication. The topics include sales and marketing, forecasting, new product forecasting, judgementally-based forecasting, the application of surveys to forecasting, forecasting for strategic business decisions, improvements in forecasting accurate and sales response models.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Economics Economic forecasting

• Celý názov: Advances in Business and Management Forecasting
• Autor: D. Lawrence Kenneth D. Lawrence, K. D. Lawrence, John B. Geurard
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 208
• EAN: 9780762304370
• ISBN: 0762304375
• ID: 04687304
• Nakladateľ: Emerald Publishing Limited
• Hmotnosť: 470 g
• Rozmery: 234 × 156 × 12 mm
• Dátum vydania: 15. August 2002

Obľúbené z iného súdka

---

---

---