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Viac informácií o knihe Communication Strategy

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

Nákupom získate 172 bodov

Anotácia knihy

Researching whether properly structured organizations, at combatant commands, develop more effective communication strategy is the purpose of this monograph. Proper structure is defined in current doctrine and key communication literature. Proper structure includes access, assessment, and capabilities. Senior military leaders argue doing the right thing is most important in communication strategy. This monograph argues that there is more to communication strategy than just doing the right thing. In order to analyze the complex issue of effective communication strategy, a systems approach is used. Effective is defined as educating, informing, and influencing target audiences to support American interests. The finding of this monograph is proper structure is necessary but not sufficient to develop effective communication strategy.

Parametre knihy

Zaradenie knihy Knihy po anglicky Society & social sciences Education

• Celý názov: Communication Strategy
• Podnázov: Proper Structure Necessary But Not Sufficient
• Autor: Alexander, Tom, Jr.
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 74
• EAN: 9781249911630
• ISBN: 9781249911630
• ID: 08144994
• Nakladateľ: Biblioscholar
• Hmotnosť: 150 g
• Rozmery: 246 × 189 × 4 mm
• Dátum vydania: 23. October 2012

Obľúbené z iného súdka

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