Kód: 52085380
This book investigates internal communication in a Protestant religious institution - the Second Baptist Church of Teresina (PI) - based on the creation and analysis of an electronic newsletter. The work proposes an electronic med ... celý popis
Angličtina
43.63 €
Bežne: 51.22 €
Ušetríte 7.59 €

Nákupom získate 105 bodov
Anotácia knihy
This book investigates internal communication in a Protestant religious institution - the Second Baptist Church of Teresina (PI) - based on the creation and analysis of an electronic newsletter. The work proposes an electronic media model aimed at boosting the church's communication practices, covering everything from technical aspects to the discursive effects involved in the production of meanings. Based on French Discourse Analysis, the book analyzes how language acts in the construction of the institutional image, in the constitution of subjects and in the legitimization of practices in the religious space. As well as presenting the SIB Notícias project, the text critically reflects on the presence of the media in Brazilian evangelical churches, their discursive strategies and the modes of enunciation that operate in the symbolic organization of faith. Aimed at researchers, communicators, students of Literature and Journalism, the book offers an interdisciplinary and up-to-date reading of the links between discourse, media and religion.
Parametre knihy
Zaradenie knihy Knihy po anglicky Reference, information & interdisciplinary subjects Interdisciplinary studies Communication studies
43.63 €
AngličtinaOsobný odber Bratislava a 12593 dalších
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