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• Anotácia kniha
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Anotácia knihy

If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management International business

• Celý názov: Export Marketing Strategy
• Autor: Zou
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 362
• EAN: 9781606490082
• ISBN: 1606490087
• ID: 01219979
• Nakladateľ: Business Expert Press
• Hmotnosť: 557 g
• Rozmery: 230 × 154 × 22 mm
• Dátum vydania: 14. January 2009

Obľúbené z iného súdka

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