Kód: 01231542
This book deals with important theories of international competitiveness and their strategic implications and practical applications. The theories range from classical theories such as Adam Smith's absolute advantage to new theori ... celý popis
Nákupom získate 158 bodov
This book deals with important theories of international competitiveness and their strategic implications and practical applications. The theories range from classical theories such as Adam Smith's absolute advantage to new theories such as Michael Porter's diamond model. It also incorporates the latest theoretical advances, including the nine-factor model, the generalized double diamond model and the dual double diamond model. This newly revised volume is suitable for Business Strategy and International Business courses on both the graduate and upper-division undergraduate levels. It is also suitable for policy makers and corporate managers. Educators, students, and practitioners will find useful implications from this book's systematic integration and application of important competitiveness models.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Economics Economic theory & philosophy
62.82 €
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