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Viac informácií o knihe Media Literacy and Semiotics

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• Anotácia kniha
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Anotácia knihy

A useful guide to understanding the structure and meaning of media and its messages.Media Literacy and Semiotics provides helpful tools to help readers think critically about the meaning of the media images they are exposed to on a daily basis. In this comprehensive book, a basic model of semiotic logic is applied to a variety of media studies to promote understanding. Elliot Gaines systematically analyzes the hidden meanings in mass-mediated products and texts, and shows how basic meaning structures underlie everything from The Daily Show to television documentaries to infotainment.A useful guide to understanding the structure and meaning of media and its messages

Parametre knihy

Zaradenie knihy Knihy po anglicky Society & social sciences Society & culture: general Cultural studies

• Celý názov: Media Literacy and Semiotics
• Autor: Elliot Gaines
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 181
• EAN: 9780230108288
• ISBN: 0230108288
• ID: 04344621
• Nakladateľ: PALGRAVE MACMILLAN
• Hmotnosť: 230 g
• Rozmery: 204 × 164 × 11 mm
• Dátum vydania: 19. January 2011

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