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Viac informácií o knihe Presumptive Design

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Anotácia knihy

Presumptive Design: Design Provocations for Innovation presents a fundamentally agile approach to user experience design that dovetails with agile development approaches without sacrificing any of its user-centered orientation. The book presents the theory and practice of design based research in service of business, strategy, and product/service development, aiming to educate audiences less familiar with design on the application of design thinking not only for problem-solving in product and service development, but also in relation to business strategy. Comprised of discussions on design theory, and combined with case studies and how-to's, the book presents the application of design thinking in the context of experience research, allowing readers to apply these ideas within their business and/or projects. * Explores design techniques that complement existing research to develop competitive products* Demonstrates agile methods for satisfying user needs and approaches to incorporate user experience into development* Presents each concept with case studies and an exploration of risk factors involved, including warnings for situations in which techniques can be misapplied

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques

• Celý názov: Presumptive Design
• Podnázov: Design Provocations for Innovation
• Autor: Leo Frishberg, Charles Lambdin
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 448
• EAN: 9780128030868
• ISBN: 0128030860
• ID: 09320881
• Nakladateľ: Elsevier Books
• Hmotnosť: 934 g
• Rozmery: 193 × 236 × 21 mm
• Dátum vydania: 09. February 2016

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