Soft Power in China / Najlacnejšie knihy
Soft Power in China

Code: 12498924

Soft Power in China

by J. Wang

This book is about how China strives to rebuild its soft power through communication. It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image. T ... more

139.83 €


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Book synopsis

This book is about how China strives to rebuild its soft power through communication. It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image. These case studies invites the reader to a more expansive discussion on the instruments of soft power.

Book details

Book category Knihy po anglicky Society & social sciences Society & culture: general Social issues & processes

139.83 €

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