You might also like

More about Sport Star

• Book details
• Synopsis
• Trending among others

You get 122 loyalty points

Book synopsis

Why are sport stars central to celebrity culture? What are the implications of their fame? Proceeding from a broadly based discussion of heroism, fame and celebrity, Smart addresses a number of prominent modern sports and sport stars, including Michael Jordan (basketball), David Beckham (football), Tiger Woods (golf), Anna Kournikova and the Williams sisters (tennis). He analyses the development of modern sport in the UK and USA, demonstrating the key economic and cultural factors that have contributed to the popularity of sport stars, while examining issues such as race and gender, the impact of professionalization, growing media coverage, the role of agents and the increasing presence of commercial corporations providing sponsorship and endorsement contracts.This book situates the sport star as the embodiment of the various tensions of age, class, race, gender and culture. It argues that sporting figures possess an increasingly rare quality of authenticity that gives them the capacity to lift and inspire people. The book is a major contribution to the sociology and culture of sport and celebrity.

Book details

Book category Knihy po anglicky Society & social sciences Society & culture: general Cultural studies

• Full title: Sport Star
• Author: Barry Smart
• Language: English
• Binding: Paperback
• Number of pages: 224
• EAN: 9780761943518
• ISBN: 076194351X
• ID: 02310707
• Publisher: SAGE Publications Inc
• Weight: 340 g
• Dimensions: 233 × 156 × 13 mm
• Date of publishing: 24. August 2005

Trending among others

---

---

---