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Viac informácií o knihe Business Models and Strategic Management

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

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Anotácia knihy

The purpose of this book is to understand strategy from a business model perspective. What does that mean? It means that managers have to think rigorously about their value proposition and their revenue and cost model before thinking of a strategy. The business landscape calls for challenging assumptions continuously. What is the difference between a business model and a strategy? A business model is how a company operates and a strategy is how a company competes. When the basis of competition changes because a new model changes the economics in the industry (i. e. publishing & book retailing) business models need to be adjusted and then the strategy realigned. §This book adds a level (to the traditional strategic management process) that is more consistent with current "real-world" practices in strategic thinking and analysis. It takes the students deeper into the intricacies of what constitutes a business model and how current strategy revolves around it. It is based on the premise that strategies cannot be formulated without first understanding the fundamental elements of a business model.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Business strategy

• Celý názov: Business Models and Strategic Management
• Autor: Francine Newth
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 175
• EAN: 9781606494011
• ISBN: 1606494015
• ID: 01238703
• Nakladateľ: Business Expert Press
• Hmotnosť: 272 g
• Rozmery: 230 × 154 × 12 mm
• Dátum vydania: 16. December 2012

Obľúbené z iného súdka

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