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Viac informácií o knihe Strategy and Performance

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

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Anotácia knihy

Terms such as the 'new competitive landscape', 'hypercompetition' and 'inherent instability and change' have been used over the past decade to describe the changing global competitive environment. A plethora of strategic and operational measures have been used to enable firms to gain sustainable competitive advantage, with varying degrees of success. Yet we remain in largely uncharted territory with strategic preparation for the future becoming a critical activity. Strategy and Performance provides academics, practitioners and students with a highly focused approach to competing in the global marketplace.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Business strategy

• Celý názov: Strategy and Performance
• Podnázov: Achieving Competitive Advantage in the Global Marketplace
• Autor: A. Ghobadian, N. O'Regan, D. Gallear
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 316
• EAN: 9781349512652
• ISBN: 1349512656
• ID: 13808692
• Nakladateľ: Palgrave Macmillan
• Hmotnosť: 454 g
• Rozmery: 203 × 127 × 19 mm
• Dátum vydania: 19. December 2003

Obľúbené z iného súdka

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