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Book synopsis

A New Yorker and Fortune Best Book of the Year Analyzing the strategic maneuvers of today's great information powers-Apple, Google, and an eerily resurgent AT&T-Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire. It is easy to forget that every development in the history of the American information industry-from the telephone to radio to film-once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web-the entire flow of American information-come to be ruled by a corporate leviathan in possession of -the master switch-? Here, Tim Wu shows how a battle royale for Internet's future is brewing, and this is one war we dare not tune out.

Book details

Book category Knihy po anglicky Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Full title: Master Switch
• Subtitle: The Rise and Fall of Information Empires
• Author: Tim Wu
• Language: English
• Binding: Paperback
• Number of pages: 384
• EAN: 9780307390998
• ISBN: 0307390993
• ID: 10977329
• Publisher: Knopf Doubleday Publishing Group
• Weight: 381 g
• Dimensions: 210 × 150 × 22 mm
• Date of publishing: 29. November 2011

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