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Viac informácií o knihe Tourism Management

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

Nákupom získate 632 bodov

Anotácia knihy

Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed."Tourism Management" provides an in-depth coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occurs. This book offers useful descriptions, tools, and examples of tourism management decision-making.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Industry & industrial studies Service industries

• Celý názov: Tourism Management
• Podnázov: Analysis, Behaviour and Strategy
• Autor: Arch G. Woodside, Drew Martin
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 592
• EAN: 9781845933234
• ID: 05099132
• Nakladateľ: CABI Publishing
• Hmotnosť: 1338 g
• Rozmery: 244 × 172 × 30 mm
• Dátum vydania: 18. December 2007

Obľúbené z iného súdka

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