Kód: 19765245
The battle between Mattel, the makers of the iconic Barbie doll, and MGA, the company that created the Bratz dolls, was not just a war over best-selling toys, but a war over who owns ideas.
18.80 €
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The battle between Mattel, the makers of the iconic Barbie doll, and MGA, the company that created the Bratz dolls, was not just a war over best-selling toys, but a war over who owns ideas.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management History of specific companies / corporate history
18.80 €
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