Code: 16267103
Social Media Marketing
by Tracy L. Tuten, Michael R. Solomon
**Winner of the TAA 2017 Textbook Excellence Award**"Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the da ... more
- Language:
English - Binding: Hardback
- Number of pages: 448
Publisher: SAGE PUBN, 2018
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161.74 €
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Book synopsis
**Winner of the TAA 2017 Textbook Excellence Award**"Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users." - TAA Judges Panel
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
161.74 €
- Full title: Social Media Marketing
- Author: Tracy L. Tuten, Michael R. Solomon
- Language: English
- Binding: Hardback
- Number of pages: 448
- EAN: 9781526423863
- ISBN: 1526423863
- ID: 16267103
- Publisher: SAGE PUBN
- Weight: 1202 g
- Dimensions: 249 × 196 × 28 mm
- Date of publishing: 02. January 2018
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