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Viac informácií o knihe Automotive Management

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

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Anotácia knihy

The authors point out the entire business orientated automotive value chain. With regard to the finance perspective the elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Economics

• Celý názov: Automotive Management
• Podnázov: Navigating the next decade of auto industry transformation
• Autor: Jens Diehlmann, Joachim Häcker
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 268
• EAN: 9783486723328
• ISBN: 3486723324
• ID: 01531803
• Nakladateľ: De Gruyter
• Hmotnosť: 638 g
• Rozmery: 240 × 170 × 22 mm
• Dátum vydania: 24. April 2013

Obľúbené z iného súdka

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