Kód: 06736926
After an overview of benchmarking concepts and processes, this book explores benchmarking's strengths and weaknesses, describes ways to apply benchmarking to tourist facilities and destinations, and examines the role of customer s ... celý popis
Nákupom získate 732 bodov
After an overview of benchmarking concepts and processes, this book explores benchmarking's strengths and weaknesses, describes ways to apply benchmarking to tourist facilities and destinations, and examines the role of customer satisfaction and loyalty in benchmarking. Case studies presented are dr
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Industry & industrial studies Service industries
293.52 €
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