Kód: 04601238
Europe is waking up to the challenge of technology and innovation. We see a European Union commitment to spend 3% of GDP on R&D, but who is thinking about how to spend? Who is thinking about innovation strategy and process? Does t ... celý popis
139.57 €
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Europe is waking up to the challenge of technology and innovation. We see a European Union commitment to spend 3% of GDP on R&D, but who is thinking about how to spend? Who is thinking about innovation strategy and process? Does the corporate Board have the means to manage this spend? Should some percentage of the R&D be spent on improving technology and innovation management? This is where this book makes a contribution. It brings together the latest practice, research findings and thinking, presented in a way that addresses top-management requirements. The goal is to secure the economic future of the firm, in the context of a sustainable industry and society. Using the ideas and methods in this book, the Board can assess and improve its ability to deal with the challenge of technology and innovation. The book has been produced by the European Institute for Technology and Innovation Management (EITIM). This is a collaboration of professors from leading European universities focused on technology and innovation management from a combined science, engineering and business perspective.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Business strategy
139.57 €
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