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Viac informácií o knihe Business-Driven Research & Development

• Parametre knihy
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Anotácia knihy

Aiming to demonstrate how science and technology can be managed in order to meet well-defined business directives, the author argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. He examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques

• Celý názov: Business-Driven Research & Development
• Podnázov: Managing Knowledge to Create Wealth
• Autor: Ashok S. Ganguly
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 202
• EAN: 9780333776506
• ISBN: 033377650X
• ID: 04599384
• Nakladateľ: PALGRAVE MACMILLAN
• Hmotnosť: 476 g
• Rozmery: 216 × 140 × 16 mm
• Dátum vydania: 18. June 1999

Obľúbené z iného súdka

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