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Viac informácií o knihe Business Opportunities and Risks in China

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Nákupom získate 345 bodov

Anotácia knihy

The rise of China poses a significant challenge to the existing, Western-dominated world economic order. The effectiveness of the Regional Comprehensive Economic Partnership (RCEP) is contingent on a smooth transition of the world's economic center toward the Asia-Pacific Region. For Western investors, the vast market opportunities can be tempting. However, the lack of experience with and knowledge of international management in China - a country with radically different business rules and cultural background - poses a substantial risk.This book provides comprehensive insights into the fast-changing business world in China. Based on the authors' theoretical knowledge and invaluable years of practical experience, it discusses the various options for doing business in China, with current examples that demonstrate how European SMEs can successfully position themselves between multinational companies and local competitors. It also highlights new opportunities arising from China's international involvement (New Silk Road, RCEP) and addresses risk management for European SMEs operating in China. Moreover, it sheds light on how to form relationships of mutual trust between Chinese policymakers and their advisors/cooperation partners from abroad.Readers with an interest in doing business in China will find this book particularly valuable.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Economics Development economics & emerging economies

• Celý názov: Business Opportunities and Risks in China
• Podnázov: Strategies and Recommendations from a European Perspective
• Autor: Tracy Dathe, Volker Müller, Marc Helmold
• Jazyk: Angličtina
• Väzba: Pevná
• EAN: 9783031319327
• ID: 43156139
• Nakladateľ: Springer, Berlin
• Rozmery: 235 × 155 mm
• Dátum vydania: 07. September 2023

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