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Viac informácií o knihe Business Relationships for Competitive Advantage

• Parametre knihy
• Anotácia kniha
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Nákupom získate 345 bodov

Anotácia knihy

This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier. The authors argue that these approaches are one-dimensional and instead recommend a more holistic approach based on power, interaction and portfolio perspectives. The book provides evidence of how relationships can be aligned and misaligned in practice, using eighteen examples drawn from a variety of business cases and circumstances.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques

• Celý názov: Business Relationships for Competitive Advantage
• Podnázov: Managing Alignment and Misalignment in Buyer and Supplier Transactions
• Autor: Joe Sanderson, Chris Lonsdale, Andrew Cox, Glyn Watson
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 246
• EAN: 9781403919045
• ISBN: 1403919046
• ID: 04775843
• Nakladateľ: Palgrave USA
• Hmotnosť: 454 g
• Rozmery: 145 × 222 × 21 mm
• Dátum vydania: 19. December 2003

Obľúbené z iného súdka

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