Kód: 22560377
China Branding
Autor Martin J. Liu, Jun Luo
This book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China. There are now a number of industry-leading enterprises that are trying to build their own brands and manufa ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 152
Nakladateľ: Springer Verlag, Singapore, 2019
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Anotácia knihy
This book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China. There are now a number of industry-leading enterprises that are trying to build their own brands and manufacture products of higher q
Parametre knihy
209.86 €
- Celý názov: China Branding
- Autor: Martin J. Liu, Jun Luo
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 152
- EAN: 9789811393174
- ISBN: 9811393176
- ID: 22560377
- Nakladateľ: Springer Verlag, Singapore
- Hmotnosť: 343 g
- Rozmery: 210 × 148 × 14 mm
- Dátum vydania: 07. October 2019
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