Kód: 45790455
This work critically examines the influence of Western multinational companies in South Asia. The author analyzes television commercials and demographics in Bangladesh, arguing that companies exploit cultural differences to create ... celý popis
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Anotácia knihy
This work critically examines the influence of Western multinational companies in South Asia. The author analyzes television commercials and demographics in Bangladesh, arguing that companies exploit cultural differences to create deceptive advertising in developing countries and revealing a symbiotic relationship between stakeholders.
Parametre knihy
Zaradenie knihy Knihy po nemecky Geisteswissenschaften, Kunst, Musik Sprach- und Literaturwissenschaft Allgemeine und Vergleichende Sprachwissenschaft
134.29 €
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