Kód: 09201122
Emotional Engineering
Autor Shuichi Fukuda
In an age of increasing complexity, diversification and change, customers expect individually tailored services. This book shows how to satisfy and manage their expectations throughout the product life cycle, if producers focus th ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 395
Nakladateľ: Springer London Ltd, 2014
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Anotácia knihy
In an age of increasing complexity, diversification and change, customers expect individually tailored services. This book shows how to satisfy and manage their expectations throughout the product life cycle, if producers focus their attention more on emotion.§
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques
209.05 €
- Celý názov: Emotional Engineering
- Podnázov: Service Development
- Autor: Shuichi Fukuda
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 395
- EAN: 9781447157144
- ISBN: 1447157141
- ID: 09201122
- Nakladateľ: Springer London Ltd
- Hmotnosť: 635 g
- Rozmery: 235 × 155 × 22 mm
- Dátum vydania: 04. December 2014
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