Mohlo by sa vám tiež páčiť

Viac informácií o knihe Escalation of Commitment in Internationalization Processes

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

Nákupom získate 249 bodov

Anotácia knihy

This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research. Corporate internationalization processes have been a subject of scientific debate for several decades. However, it is questionable whether behavioral research insights are sufficiently acknowledged in this academic discipline. Against this backdrop, the author critically assesses the behavioral assumptions of the Uppsala Model, which is commonly considered to be the pivotal approach in internationalization process research.

Parametre knihy

Zaradenie knihy Knihy po anglicky Society & social sciences Psychology Occupational & industrial psychology

• Celý názov: Escalation of Commitment in Internationalization Processes
• Podnázov: The Role of Bounded Rationality in the Uppsala Model
• Autor: Björn Röber
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 194
• EAN: 9783319691015
• ISBN: 3319691015
• ID: 18164609
• Nakladateľ: Springer International Publishing AG
• Hmotnosť: 4439 g
• Rozmery: 235 × 155 × 17 mm
• Dátum vydania: 17. November 2017

Obľúbené z iného súdka

---

---

---