Mohlo by sa vám tiež páčiť

Viac informácií o knihe Global Business Management

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

Nákupom získate 601 bodov

Anotácia knihy

This book interweaves the concepts of the guidance on globalization, international management, and the intricacies of international business that many books in the market treat independently. It clarifies and explains culture, cultural misunderstandings, and cross-cultural interactions. Business and culture must be taught together as one when it comes to international commerce and business. It is essential to care about how the world really operates, and what is influencing the international relations of virtually every country in the world today. Our text is unique in that it offers both the management perspective and the cultural perspective. It is for managers seeking to thrive in the global economy. This book focuses on managing global organizations, providing a basis for understanding the influence of culture on international management, and the key roles that international managers play. It clearly shows how to develop the cross-cultural expertise essential to succeed in a world of rapid and profound economic, political, and cultural changes.

Parametre knihy

Zaradenie knihy Knihy po anglicky Society & social sciences Society & culture: general Cultural studies

• Celý názov: Global Business Management
• Autor: Bruno S. Sergi, Abel Adekola
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 327
• EAN: 9780754671121
• ISBN: 0754671127
• ID: 04681332
• Nakladateľ: Taylor & Francis Ltd
• Hmotnosť: 600 g
• Rozmery: 166 × 240 × 22 mm
• Dátum vydania: 28. September 2007

Obľúbené z iného súdka

---

---

---