Kód: 06743364
Innovation in Hospitality and Tourism
Autor Birgit Pikkemaat
Presents empirical studies that identify the major "push and pull" factors of innovation in hospitality and tourism, providing information on how to measure innovation in the control and sustainable management of service developme ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 218
Nakladateľ: Taylor & Francis Inc, 2006
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Viac informácií o knihe Innovation in Hospitality and Tourism
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Anotácia knihy
Presents empirical studies that identify the major "push and pull" factors of innovation in hospitality and tourism, providing information on how to measure innovation in the control and sustainable management of service development. This title is suitable for academics, professionals, practitioners working in the field of hospitality and tourism.
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Industry & industrial studies Service industries
237.12 €
- Celý názov: Innovation in Hospitality and Tourism
- Autor: Birgit Pikkemaat
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 218
- EAN: 9780789032706
- ISBN: 9780789032706
- ID: 06743364
- Nakladateľ: Taylor & Francis Inc
- Hmotnosť: 560 g
- Rozmery: 216 × 156 × 20 mm
- Dátum vydania: 04. October 2006
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