Kód: 06703951
Evaluates 25 methods of intangible valuation according to highly developed criteria. In performing his evaluations, the author synthesizes the state of the art research from these fields based on research. He then presents his own ... celý popis
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Evaluates 25 methods of intangible valuation according to highly developed criteria. In performing his evaluations, the author synthesizes the state of the art research from these fields based on research. He then presents his own method for valuing intangibles. He relates six case studies in which this method was tested in actual companies.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Organizational theory & behaviour
95.67 €
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