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Viac informácií o knihe Managing Technological Innovation - Competitive Advantage from Change 3e

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Anotácia knihy

Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Business innovation

• Celý názov: Managing Technological Innovation - Competitive Advantage from Change 3e
• Autor: Frederick Betz
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 384
• EAN: 9780470547823
• ISBN: 0470547820
• ID: 04884396
• Nakladateľ: John Wiley & Sons Inc
• Hmotnosť: 672 g
• Rozmery: 245 × 163 × 25 mm
• Dátum vydania: 08. March 2011

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