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Book synopsis

Based upon a survey of a large number of companies, on the role of organization learning and innovation strategy in successful new product development. This book is useful for a practitioner working with corporations in new product development, as well as advanced undergrad and graduate students taking courses in new product development.

Book details

Book category Knihy po anglicky Technology, engineering, agriculture Mechanical engineering & materials Production engineering

• Full title: New Product Development
• Author: Sameer Kumar
• Language: English
• Binding: Hardback
• Number of pages: 200
• EAN: 9780387232713
• ISBN: 0387232710
• ID: 01202087
• Publisher: Springer-Verlag New York Inc.
• Weight: 555 g
• Dimensions: 235 × 155 × 19 mm
• Date of publishing: 27. January 2005

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