Kód: 15193874
This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web an ... celý popis
62.70 €
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Nákupom získate 154 bodov
This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.
Zaradenie knihy Knihy po anglicky Society & social sciences Politics & government Political control & freedoms
62.70 €
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