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Viac informácií o knihe Strategic Management

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Anotácia knihy

This book is the original, classic text by H. Igor Ansoff, the pioneer and "Father of Strategic Management". This is the founding work on strategic management, a concept that lies at the core of modern business. Ansoff focuses upon the behavior of complex organizations in turbulent environments and upon what determines success. This groundbreaking approach to modeling strategic capability and strategic choice has influenced an entire generation of managers and strategists. It remains today a key work on strategy.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques

• Celý názov: Strategic Management
• Autor: H Igor Ansoff
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 251
• EAN: 9780230525481
• ISBN: 0230525482
• ID: 04412818
• Nakladateľ: Palgrave Macmillan
• Hmotnosť: 460 g
• Rozmery: 223 × 146 × 22 mm
• Dátum vydania: 11. May 2007

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