Kód: 39239449
Through in-depth case studies, this book seeks to reveal the secret of Huawei's rapid growth. The content of this book is rich and detailed. The authors combine first-hand interview data, including Huawei managers of many function ... celý popis
202.68 €
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Through in-depth case studies, this book seeks to reveal the secret of Huawei's rapid growth. The content of this book is rich and detailed. The authors combine first-hand interview data, including Huawei managers of many functional departments such as research and development, marketing, supply chain management, and human resources, as well as Huawei's suppliers partners and competitors. This book analyzes the articles and speeches published by Huawei's leader Ren Zhengfei since 1994 both in the public and internally and reference to various materials about Huawei including employee's postings in the social media, news reports, research papers, books, etc. The book systematically describes the key elements of Huawei's strategy, corporate culture, organizational capabilities, and R&D innovation system and so on. The book also compared the differences between Huawei and Cisco in many subjects as leadership, culture, organization transformation and management capabilities. For whoever tries to understand Huawei, this book is an excellent reference book.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Entrepreneurship
202.68 €
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