Kód: 18933021
Writing Winning Proposals
Autor Rebecca a Gilliland
Teaches students, as well as practitioners, how to conceptualize and write public relations plans and proposals from the perspective of the plan reviewer - typically non-public relations practitioners. The book thoroughly describe ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 262
Nakladateľ: Cognella, Inc, 2017
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Viac informácií o knihe Writing Winning Proposals
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Anotácia knihy
Teaches students, as well as practitioners, how to conceptualize and write public relations plans and proposals from the perspective of the plan reviewer - typically non-public relations practitioners. The book thoroughly describes components of the plan, and then provides many actual cases to further demonstrate the strategy and thought process behind plan construction.
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Business communication & presentation
181.94 €
- Celý názov: Writing Winning Proposals
- Podnázov: Public Relations Cases
- Autor: Rebecca a Gilliland
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 262
- EAN: 9781516516360
- ISBN: 1516516362
- ID: 18933021
- Nakladateľ: Cognella, Inc
- Hmotnosť: 525 g
- Rozmery: 229 × 152 × 14 mm
- Dátum vydania: 11. July 2017
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