Kód: 03185485
Ad Nauseam
Autor Jeff Koob
The goal of information is to inform, while the goal of propaganda is to influence or persuade. It is not the intent to persuade that makes something propaganda, but the use of deceptive and manipulative techniques. Some advertisi ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 196
Nakladateľ: iUniverse, 2015
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Anotácia knihy
The goal of information is to inform, while the goal of propaganda is to influence or persuade. It is not the intent to persuade that makes something propaganda, but the use of deceptive and manipulative techniques. Some advertising and public relations
Parametre knihy
Zaradenie knihy Knihy po anglicky Society & social sciences Society & culture: general Media studies
17.30 €
- Celý názov: Ad Nauseam
- Podnázov: How Advertising and Public Relations Changed Everything
- Autor: Jeff Koob
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 196
- EAN: 9781491758915
- ISBN: 9781491758915
- ID: 03185485
- Nakladateľ: iUniverse
- Hmotnosť: 206 g
- Rozmery: 205 × 127 × 16 mm
- Dátum vydania: 26. March 2015
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