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Anotácia knihy

A resource for industry professionals and consultants, this book on corporate strategy lays down the theories and models for revitalizing companies in the face of global recession. It discusses cutting-edge concepts, constructs, paradigms, theories, models, and cases of corporate strategic leadership for bringing about transformation and innovation in companies. It demonstrates that great companies are those that make the leap from 'good' results to 'great' results and sustain these for at least 15 years. It explores, reviews and analyzes great transformation strategies in this context. Each chapter in the book is appended with transformation exercises that further explicate the concepts.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques

• Celý názov: Business Transformation Strategies
• Podnázov: The Strategic Leader as Innovation Manager
• Autor: Oswald A. J. Mascarenhas
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 668
• EAN: 9788132105015
• ID: 05047544
• Nakladateľ: SAGE Publications India Pvt Ltd
• Hmotnosť: 1230 g
• Rozmery: 240 × 185 × 38 mm
• Dátum vydania: 17. January 2011

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