Kód: 06311898
Capturing Campaign Effects
Brings together a list of experts in the field of campaign effects to study the influence of campaigns on our political culture. This work explores various campaign factors - debates, news coverage, advertising, and polls - and th ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 464
Nakladateľ: The University of Michigan Press, 2006
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Anotácia knihy
Brings together a list of experts in the field of campaign effects to study the influence of campaigns on our political culture. This work explores various campaign factors - debates, news coverage, advertising, and polls - and their effects - priming, learning, and persuasion. It examines different kinds of campaigns in the US and abroad.
Parametre knihy
Zaradenie knihy Knihy po anglicky Society & social sciences Politics & government Political control & freedoms
106.31 €
- Celý názov: Capturing Campaign Effects
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 464
- EAN: 9780472099214
- ISBN: 9780472099214
- ID: 06311898
- Nakladateľ: The University of Michigan Press
- Dátum vydania: 31. March 2006
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