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Viac informácií o knihe Competitive Intelligence

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

Nákupom získate 265 bodov

Anotácia knihy

In competitive markets the quality of the competitive strategy is now as important as the customer strategy in determining customer performance. All strategies require information and competitive strategies are no exception. As a result there is an existing and growing requirement for competitive intelligence. This book shows how to collect and analyze competitive intelligence, including the use of electronic resources, as part of a competitive strategy.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Business competition

• Celý názov: Competitive Intelligence
• Autor: Christopher West
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 236
• EAN: 9780333786697
• ISBN: 0333786696
• ID: 04599516
• Nakladateľ: Palgrave Macmillan
• Hmotnosť: 552 g
• Rozmery: 244 × 175 × 20 mm
• Dátum vydania: 19. September 2001

Obľúbené z iného súdka

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