Kód: 16203681
Dark Side of Social Media
Autor Angeline Close Scheinbaum
The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing on concerns for consumers, organizations, and brands. Using the concepts of digital drama a ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 270
Nakladateľ: Taylor & Francis Ltd, 2017
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Anotácia knihy
The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing on concerns for consumers, organizations, and brands. Using the concepts of digital drama and digital ove
Parametre knihy
Zaradenie knihy Knihy po anglicky Society & social sciences Society & culture: general Media studies
86.71 €
- Celý názov: Dark Side of Social Media
- Autor: Angeline Close Scheinbaum
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 270
- EAN: 9781138052567
- ISBN: 9781138052567
- ID: 16203681
- Nakladateľ: Taylor & Francis Ltd
- Hmotnosť: 394 g
- Rozmery: 224 × 160 × 15 mm
- Dátum vydania: 19. September 2017
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