E-Service: New Directions in Theory and Practice / Najlacnejšie knihy
E-Service: New Directions in Theory and Practice

Code: 06325829

E-Service: New Directions in Theory and Practice

by Roland T. Rust, P. K. Kannan

This text provides a collection of different perspectives on "e-Service" and a unified framework to understand it. It focuses on: the customer-technology interface; e-Service business opportunities and strategies; and public secto ... more

333.11


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Book synopsis

This text provides a collection of different perspectives on "e-Service" and a unified framework to understand it. It focuses on: the customer-technology interface; e-Service business opportunities and strategies; and public sector e-Service opportunities.

Book details

Book category Knihy po anglicky Economics, finance, business & management Industry & industrial studies Distributive industries

333.11

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