Kód: 09378873
Influence
Autor Robert B. Cialdini
In his bestselling book, Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Widely used in classes, this eagerly awaited revision includes updated coverage of popular culture ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 260
Nakladateľ: BAKER & TAYLOR, 2008
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Anotácia knihy
In his bestselling book, Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Widely used in classes, this eagerly awaited revision includes updated coverage of popular culture and new technology and more on how compliance principles work in other cultures.
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques
46.75 €
- Celý názov: Influence
- Autor: Robert B. Cialdini
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 260
- EAN: 9780205609994
- ISBN: 0205609996
- ID: 09378873
- Nakladateľ: BAKER & TAYLOR
- Hmotnosť: 294 g
- Rozmery: 226 × 152 × 15 mm
- Dátum vydania: 29. July 2008
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