Kód: 09372255
Media and Convergence Management
Autor Sandra Diehl, Matthias Karmasin
This book sheds light on crucial phenomena of media and convergence management, and addresses in detail a variety of specific issues raised by innovations related to media, technologies, industries, business models, consumer behav ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 376
Nakladateľ: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, 2015
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Anotácia knihy
This book sheds light on crucial phenomena of media and convergence management, and addresses in detail a variety of specific issues raised by innovations related to media, technologies, industries, business models, consumer behavior and content management.
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Industry & industrial studies Media, information & communication industries
92.17 €
- Celý názov: Media and Convergence Management
- Autor: Sandra Diehl, Matthias Karmasin
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 376
- EAN: 9783642438219
- ISBN: 3642438210
- ID: 09372255
- Nakladateľ: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
- Hmotnosť: 6088 g
- Rozmery: 21 × 155 × 22 mm
- Dátum vydania: 23. June 2015
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