Kód: 09395425
Media Management
Autor Wilson Lowrey
Media Management: A Casebook Approach provides a detailed consideration of the manager's role in today's media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinkin ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 416
Nakladateľ: Taylor & Francis Ltd, 2015
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Anotácia knihy
Media Management: A Casebook Approach provides a detailed consideration of the manager's role in today's media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-
Parametre knihy
Zaradenie knihy Knihy po anglicky Society & social sciences Society & culture: general Media studies
354.37 €
- Celý názov: Media Management
- Podnázov: A Casebook Approach
- Autor: Wilson Lowrey
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 416
- EAN: 9781138901018
- ISBN: 9781138901018
- ID: 09395425
- Nakladateľ: Taylor & Francis Ltd
- Hmotnosť: 970 g
- Rozmery: 229 × 152 × 25 mm
- Dátum vydania: 24. August 2015
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